For us, it's personal.

Led by our founder Grace, Kinds of Grace is a 100% vegan owned-and-run label, collaborating with a team of mission-aligned creatives.

Our motto is "wild beauty, zero cruelty" and we're on a mission to help shift the world to kinder accessories.

We're also proud to give back, donating 20% of all profits to charities protecting wildlife, farmed animals and the environment.